ARTS 224 Quiz 1, 2, 3

ARTS 224 Quiz 1, 2, 3

Quiz 1

1. What is graphic design?
2. What does a graphic designer do?
3. Graphic design and advertising help make information accessible in print and on screen, build brands, and promote competition (which can result in the research and development of goods and services).
4. Name media channels where we distribute graphic
5. Should each designer be responsible for practicing in ethical ways?
6. A designer uses the formal elements of two-dimensional design to build images, patterns, letterforms, diagrams, animations, and design relationships to visually communicate a design
7. What is the significance of understanding the figure/ground relationship?
8. Designers use contrast for
9. A designer creates unity by repeating colors throughout a composition or work (multipage screens, pages, or frames).
10. What are the laws of perceptual organization?

Quiz 2

1. What is a typeface?
2. What are general typographic design concerns?
3. When type and image share characteristics, their relationship can be sympathetic, possessing similar characteristics resulting in agreement, in harmony.
4. One way to integrate type and image is to make the image the star and the typeface neutral.
5. Which of the following is not among the general categories of type alignment?
6. What is design thinking?
7. The generally accepted five-phase model in the design process is: research, strategy,
8. A design brief is a short answer to a design problem.
9. What is a visual brief collage board, and what’s its purpose?
10. Thumbnail sketches are preliminary, small, quick, unrefined drawings of ideas, in black and white or color.

Quiz 3

1. What is a design concept?
2. How is a design concept expressed?
3. Designers prefer not to ask essential questions to investigate a design problem.
4. What are the four stages in the concept generation process?
5. What are some creative thinking tools designers employ?
6. A sign is a visual mark or a part of language that denotes another thing. A symbol is an image that has an arbitrary or conventional relationship between the signifier and the thing signified.
7. Selecting stock well means you can use the imagery as you like, without thought to the
8. Visualizing techniques include sketches and rendering.
9. What are margins, and why are they important?
10. Selecting stock appropriately and well entails understanding shape, orientation, lighting, point of view/angle, color palette, and composition.