BUSI 311 Quiz 4,5,6

BUSI 311 Quiz 4: Healthcare Marketing

1. Direct-to-consumer advertising:
2. Which is an example of business-to-business (B2B) marketing?
3. Strategic health care marketing seeks to satisfy customer needs through profitable relationships by creating, communicating, and delivering ________ in selected markets.
4. Marketing can be defined as:
5. Jorge is gaining a deeper understanding of marketing in health care by examining how it is different from other industries. According to our text:
6. Jill, a manager in health care, is leveraging marketing strategies and tactics that will alter or create behaviors that have a positive effect on the targeted individuals or society as a whole. Jill is implementing:
7. There are many layers of segmentation at the health care manager’s disposal. All of the following are among them EXCEPT:
8. In wisely selecting a target market, positive attributes should include:
9. Marketing in health care has lagged other industries because:
10. For health care marketing to be socially responsible:
11. Which of the following are characteristics of the EMRAM?
12. Which are potential benefits in having clinical data automated and able to be exchanged with other care settings?
13. The following are all forms of health information technology that are currently in use EXCEPT:
14. What methods are defined by the HITECH portion of ARRA to increase adoption of EMRs in hospital and physician settings?
15. A very big celebrity is having plastic surgery at Hideaway Hospital. What should you do as a manager?
16. The higher the stage a hospital is on the EMRAM, the
17. Two of the more costly resources that health care has developed software to manage include __________ and
18. Computer systems were not used initially by clinicians because early systems:
19. Current changes in health information systems include:
20. Which of the following is true?
21. Managers in the evolving health care industry need to
22. By definition, which of the following is true about Electronic Medical Records (EMR)?
23. Which of the following is Protected Health Information?
24. E-health is comprised of the following:
25. Concerns about cybersecurity include:
26. Software applications in health care have traditionally been used to manage:
27. PHI, NOPP, and HIPAA all are acronyms whose root words have implications around what?
28. Data from health information systems can be used for a variety of purposes, including:
29. Health care managers must be able to achieve the following with regard to health information systems and technology:
30. The HITECH part of the American Recovery and Reinvestment Act provided for the following:

BUSI 311 Quiz 5: Financing and Managing Costs in Healthcare

1. The following are all public insurance programs EXCEPT:
2. Which of the following is characteristic of the way the uninsured utilize the health care system?
3. Which type of managed care plan offers patients flexibility in accessing their physician of choice?
4. Efforts to control the costs of Medicare have been undertaken via legislation mandated to create prospective payment systems for:
5. Medicare includes coverage of all of the following EXCEPT:
6. Who bears the costs of providing care to the uninsured?
7. Access to the care of specialist physicians is limited in which type of health plan?
8. The growth in health insurance in the U.S. came about as a result of all of the following EXCEPT:
9. The primary reason that health care managers should be concerned about health care financing and health insurance is:
10. Individuals who have coverage under the Medicare program include:
11. Which type of HMO offers the most flexibility for participating physicians?
12. CHIP is a program that provides for
13. Medicaid spending increases are the result of:
14. In purchasing health insurance, which of the following is NOT typically a consideration?
15. Challenges to the Affordable Care Act have included which of the following?
16. Charge setting is controlled by:
17. Charity care is:
18. The volume of production in units and sales of goods or services, where total costs equal total revenues, is called:
19. Unlike other organizations, health care organizations tend to generate very little immediate cash because of:
20. The Balanced Budget Act of 1997 implemented cost controls for Medicare expenditures in all of the following health care sectors EXCEPT:
21. The types of costs that change directly in relation to changes in volume are called:
22. Capital budgets may include all of the following EXCEPT:
23. For-pro]t health care organizations are usually owned by:
24. The primary goal of managing accounts receivable is to:
25. CMI is an acronym that stands for:
26. Health care financial management involves:
27. In the wake of health care reform, most health care executives believe that the new reform policies will:
28. Setting prices in health care organizations involves consideration of all the following EXCEPT:
29. The primary reasons why materials management is so important to health care organizations include all of the following EXCEPT:
30. The primary preparers of capital budget requests are the:

BUSI 311 Quiz 6: Managing Healthcare Professionals

1. Physician credentialing is:
2. Licensure is:
3. Residency training lasts from ________, depending on the specialty.
4. The Sunshine Act requires:
5. Disruptive behaviors include:
6. Midlevel practitioners:
7. All of the following are examples of conflict of interest EXCEPT:
8. The largest category of health care workers is:
9. Which of the following is not true about BSNs?
10. Physician turnover:
11. Which of the following is an example of an HSO’s Employee Relations and Engagement efforts?
12. Incentive compensation is believed to have what effect on employee performance?
13. Gainsharing or goal-sharing programs:
14. The National Labor Relations Board provides guidance for HR in addressing:
15. The highest forecast percentage growth in health occupations employment by 2022 is for which of the following occupations?
16. Human resources decisions need to be strategic because of:
17. A 360-degree performance appraisal is helpful because it:
18. The perspective that HSO employees should be viewed as a strategic asset means:
19. Major federal law affecting human resources primarily addresses:
20. The low supply of some health care workers (e.g., nurses) has led to which of the following impacts on HSOs?
21. Participation in the VHA Medical Team Training program was NOT associated with:
22. Teams go through the following stages, in the following order:
23. Which of the following is NOT correct about emotions?
24. A wicked problem does NOT have which of the following features?
25. Frequent, positive organizational communication does NOT:
26. One of the ways to engage medical staff is to:
27. Eisenhardt, Kahwajy & Bourgeois (1997) found that teams with minimal interpersonal conflict do NOT:
28. MBTI stands for:
29. Which of the following is NOT correct about Cross Functional Teams (CFTs)?
30. Nursing turnover costs are about: